02. 5 rules to create an eye catching poster

Poster have been used for a long time as a simple convenient medium to inform a wide audience of users. In order to create a poster you can:

  • Hire a professional designer — this is the most expensive way to get the poster done. Though the quality of the end result seems to be guaranteed, still chances are high that a designer will not cope with the task. The process commonly includes several episodes of revision and improvements;
  • Try to customize a poster from the web using available tools — this is the top available way, yet it will take too much efforts to get a viable result;
  • Create a poster with the best poster making app — this way you get a tool to make various arts in a few simple clicks.

This guide will tell you uncover top 5 secrets of simple poster design.

(RonyaSoft Poster Designer!)

How to create a poster

To create a poster you need RonyaSoft Poster Designer which comes with:

  • Graphic editor with intuitive and simple interface even for amateur users;
  • Collection of professionally designed templates of posters — the collection is sorted by themes and events;
  • Options for saving and printing a poster — RonyaSoft Poster Designer is an all-in-one tool.

Download RonyaSoft poster making app or buy full version and start it on your PC. Then the algorithm of poster creation is simple:

  • Choosing a template from a free collection of all-purpose posters;
  • Editing and customizing a template following the rules listed in this guide;
  • Saving the poster and printing it.

The next five rules will help you to create an amazing poster!

Eye catching superhero poster

Superhero poster

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5 rules for simple poster design

A key task of a poster is to inform target audience. To meet the goal a poster must attract attention of a target user on the go and show the text. Among the pro tips of creating an effective poster there are:

  • Readability from a distance — all the text in the poster design should be distinctive and visible. This rule determines the choice of fonts and applied styles and effects;
  • Contrast of elements — which means that a user will clearly differentiate all the elements. The design should expose the message to the user, not hide it;
  • Hierarchy of elements — a simple rule is positioning of the most important elements closer to the top of the poster, less important data should be placed in the lower part of the poster;
  • One image instead of many — to make the poster really eye-catching and attracting attention, you need a single picture. Using many images in a single design will distract user attention from the message. Following the psychology of the design, it is better to choose a picture which will stream the attention of a reader to the key message in simple poster design;
  • Whitespace — this is an empty space between elements. This method of design lets a poster breath and makes the elements more visible in the design.

1. Visualize your idea

With RonyaSoft poster maker editor you create a poster from a ready-made template. Browse the collection by themes to find the best match of layout and simple poster design with your idea.

All the templates of posters are different, using different layouts, text and image placement. Keep in mind that all the templates are fully editable: you can not only move the elements and edit blocks, but you can add new blocks and delete unnecessary ones.

To add another block of text, click a text insert icon in the left toolbar. Mind that with RonyaSoft poster making app you can add fancy text as well.

At this point you need to place all the text blocks at the right places.

2. Choose proper font for your poster

After choosing a layout and setting all necessary text blocks, it is time to fill them with text and choose a font for each of them.

You can choose a font and apply styles and effects in the 'Properties' toolbar. To open available options just click a text block. The 'Properties' menu will show you all available tools for text editing. Set the size and style, choose a color for your text, align it within a block and take a look at your poster.

3. Choose a win-win color for your poster

To make your poster readable, you must pay attention to text color choice. The color for the text in the poster must be contrast to the background, yet it must match the overall color scheme of the poster.

You need a single key color which will be applied for the most important text. Do not choose too many colors as this will make it harder for a user to read the information.

4. Keep your poster simple

When using poster creator app you may feel tempted to add another and another element of design. At some point a perfect poster template will turn into a mess of unreadable text and images and decorative elements. To create a poster which will meet its prime goal, you need to keep it minimal and simple.

Take a look at the best pieces of poster art:

  • They are simple and minimal;
  • They are centered;
  • They breathe.

The best way to understand that an element is needless in the design is the need to compress the white space between other poster elements.

5. Use RonyaSoft Poster Designer templates

If all of these rules seem too hard to follow and to apply in a simple poster design, then choose a template that best matches your idea and make the minimum editing — replacing the text.

To get an original artwork you need to create a poster by yourself. You can use different available tools, however they are too general for poster creation. RonyaSoft offers a simple poster design process, great templates and specific editor with essential tools and options for creating eye-catching posters. With our editor you have the choice of creating a poster from scratch, customizing template or upload your own poster for editing!

In addition, you may be interested our articles and tutorials, for example: How to create a poster from template, How to make a poster in 5 minutes, How to make a collage and other.

(RonyaSoft Poster Designer!)